Finkelstein’s ‘monster’ not so big and scary …Sam North  former managing editor of the smh, writes …’Any industry, especially one so prone to navel-gazing as the media, benefits from being examined by an informed, unbiased outsider. Finkelstein has done just that.As a former journalist of 35 years, including four on the Australian Press Council, I have watched with interest the ”hysterical overreaction” to his measured report.’